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Monthly Archives: October 2013
Social Media: What is Instagram?
If you are wondering where all the retro-looking photographs that keep popping up on social media sites are coming from, you can thank Instagram! Instagram is a mobile phone app which allows users to take a photograph, filter it (add … Continue reading
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The Art of Complaining in 140 Characters or Less
Twitter has many different functions when it comes to running a business. Twitter and social media in general, can be a platform to promote yourself, interact with your customers and, less enjoyably, receive complaints about your product or service. Sound … Continue reading
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Social Media: Is Your LinkedIn Profile 100% Complete?
Do you use LinkedIn as part of your business marketing? If you don’t you could be missing out, and if you do, you could also be missing out due to a recent change in profile completeness criteria by the organization. … Continue reading
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How Can Cloud Email Services Help Your Marketing Efforts?
Cloud email services is becoming increasingly popular marketing tool, for both small and large businesses. With instant retrieval of information, access to databases and the ability to schedule and send campaigns from just about any location, cloud email marketing platforms … Continue reading
Developing new Products or Services in Line with Your Marketing Plan
Having a marketing plan is essential for any small business. A marketing plan can help you keep your business developing and moving forward in line with your overall goals. It is also a valuable resource when it comes to thinking … Continue reading
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Social Media: Helpful LinkedIn Features You May Not Be Using
Is your business making the most of its social media? LinkedIn is a valuable marketing tool for some businesses and in particular B2B companies. I rate it very highly! However LinkedIn, like any social media platform has a number of … Continue reading
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Slow and Steady Wins the Blogging Race!
Once you’ve worked out what to write, you need of course to write it and write regularly. Updating your blog is known as posting and for you to see any consistent results from your blog you will need to post … Continue reading
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B2B Marketing Agency Tactics that Get Results
When it comes to marketing your business, there is an almost overwhelming array of marketing tactics you can choose from. Rather than attempting to try everything at once, any marketing agency will advise you to pick one or two tactics, … Continue reading
Preaching to the Converted – Why Marketing to your Existing Client Base is so Effective
Growing a business can be done in two ways – you can attract new customers or clients or you can encourage your existing customers and clients to increase their spend with your company. Both are important but many businesses focus … Continue reading
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Social Media: Using AdWords to Promote your Blog
Blogging can have many useful benefits for your business, including helping with search engine optimisation, providing a place for your customers to share their ideas and not least, by reinforcing your social media efforts on other channels. One of the … Continue reading
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